Trimble SX10 Commercial
Source – https://vimeo.com/181846975
For the last decade, Trimble has been working behind the scenes to design a scanning total station that will redefine the surveying industry. The SX10 is finally here, and Trimble asked Urban Canvas to help introduce their most revolutionary product to date.
Working closely with the Trimble Geospatial team we were trusted to film, photograph, and unleash a campaign for one of the most important product launches in Trimble’s history.
We created a campaign around the concept of ONE to position the SX10 as simply and singly untouchable. This revolutionary piece of surveying equipment combines a total station and laser scanner in one. The campaign launched with a series of original videos, a dynamic microsite, ads and powerful promotional materials.