Horizon Organics

An organic milk brand finally delivers on their mission thanks to a much needed brand update and UX repositioning
UX audit Content strategy Wireframing Photography Copywriting Animation Website design

The ask.

Horizon has been advancing nutrition for years however they needed a new site that would help improve on the consumers path to purchase, increase brand awareness, and facility longer time spent in brand engagement. As well as bring more life to their newly updated brand vision.

The solve.

It was a tall order, but we deployed a robust strategy to bring it all together.
We expanded the branding system to utilize more engaging micro animations and videography to help support existing and future campaigns. We also created a dynamic photography style that feels authentically Horizon, ensuring relatable brand messaging at every touch point.

Client feedback.

When we did a website redesign, Urban Canvas was the best partner from the strategy to execution. We were very impressed with their communication, flexibility, strategic partnership, and overall relationship. They are an ideal agency partner, and we’ve expanded our relationship with them across more parts of our business!
Taylor Guld Associate Marketing Manager, Integrated Marketing