Leven Deli & Co
A Fresh Take on Tradition
Branding
Copywriting
Experiential Design
Packaging
The ask.
Modernize Leven's visual identity while retaining a strong connection to their roots in traditional deli culture. Aim to create a fresh, approachable look that reflects the deli's focus on high-quality ingredients and a welcoming customer experience. This includes updating branding elements, and in-store aesthetics to appeal to both loyal customers and a broader, contemporary audience.
The solve.
We were able to successfully modernize their identity while honoring the essence of traditional deli culture. It introduced a fresh and inviting visual style with updated logos, typography, and packaging, enhancing brand recognition and appeal. The redesign effectively balanced contemporary aesthetics with Leven's rich heritage, ensuring a seamless connection to both existing and new customers.
Client feedback.
The rebrand exceeded our expectations, perfectly blending tradition with a fresh, modern edge. The new design not only reflects our values but has also resonated strongly with both our loyal patrons and new customers. It’s been a game-changer for our brand identity and customer engagement.
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