Made in Nature

An abundant brand refresh for an unapologetic snack company that relentlessly explores nature’s flavors.
Stakeholder workshop Brand positioning Brand voice Brand style guide
Brand elements Brand color palette Banner ads POP displays Posters

The ask.

Provide a design refresh the cues off the brands existing packaging and communicates Made in Nature’s mission: to feed the cravings of the snack-curious with wildly tempting combinations of supersnacks.

The solve.

After a thorough competitive audit and stakeholder workshop, we landed on three territories to explore. The client chose Wild Side, and wild we went, with bold typography, vibrant colors, and bright, energetic bursts mouth watering ingredients that we shot in a gravity defying photo shoot.

Client feedback.

Never have I worked with a more energetic, creative or thoughtful team. They’ve upped our game considerably both strategically and artfully. Love them.
Wendy G. VP Marketing | Made In Nature